organic cosmetics

Experience the rich heritage of Israeli craftsmanship through MASIK, a family-run cosmetics company dedicated to creating 100% natural products inspired by the beautiful landscapes and organic goodness of the Golan Heights. The Story Behind MASIK Amnon Mizrachi’s journey to establishing MASIK began with a personal struggle. After being diagnosed with psoriasis, he sought a solution to soothe his skin condition. Following his dermatologist’s advice to try natural olive oil soaps, Amnon realized there was a gap in the market for a soap that was not only effective but also a pleasure to use. Drawing inspiration from the abundant olive trees...

The Numbers That Matter ​ It’s easy to skim numbers. It’s more meaningful to sit with what they actually mean. In 2025, Lev Haolam worked with 100 Israeli artisans. That’s one hundred workshops, farms, studios, and family businesses that kept creating even when stopping would have been the understandable choice. Over the course of the year, 20 new artisans joined the Lev Haolam community. Not because the timing was comfortable, but because they were looking for something rare: stability, consistency, and a partner they could rely on. Every single month, an average of 42 artisan families were supported through Lev...

A Different Kind of Success Story ​ Most people do not move to the desert to start a business. But for Itay, Mitzpe Ramon was never only a location. It was a calling. Founded in 1999, Faran Cosmetics was born from Itay’s deep connection to the desert and his belief that life in the Negev offers something impossible to find anywhere else. Surrounded by the beauty and stillness of the Ramon Crater, he began creating natural skincare products inspired by the plants, minerals, and spirit of the Israeli desert. As Itay explains: “Here I can tap into the spiritual side...